Sound and picture reproducing apparatus for advertising purposes



W. C. HYDE June 22, 1937.

SOUND AND PICTURE REPRODUCING APPARATUS FOR ADVERTISING FURPO 2 Sheets-Sheet 1 Filed Feb. 8,, 1957 My? 677m IAVENTOR.

ATTORNE June 22, 1937. w c HYDE 2,084,808

SOUND AND PICTURE REPRODUCING APPARATUS FOR ADVERTISING PURPOSES Filed Feb. 8, 1957 2 Sheets$heet 2 75 x ATTO 'EY.

Patented June 22, 1937 2,084,868

UNITED STATES PATENT OFFICE SOUND AND PICTURE REPRODUCING AP- PARATUS FOR ADVERTISING PURPOSES William C. Hyde, Hollywood, Calif., assignor to Royal Revues, Inc., Hollywood, Calif.

Application February 8, 1937, Serial No. 124,613 3 Claims. (Cl. 40-33) This invention relates to a sound and picture Other objects, advantages and features of inreproducing apparatus for advertising purposes. vention will hereinafter appear.

The present invention primarily is intended for Referring to the accompanying drawings, remote use in connection with theatre advertising which illustrate what is at present deemed to be consisting of one portion of the machine rotating 3 preferred embodiment of the inventifln,

in one direction carrying advertising pertaining Fig. 1 is a perspective view of the complete deto coming events and events now playing and vice.

another portion rotating in another direction Fig. 2 is a vertical mid-section of the internal which may be made to include the advertising portion thereof, parts being broken away in order and names of the sponsors doing the time being to contract the view. merchant advertising on the reel which is being Fig. 3 is a fragmentary perspective view of the shown within the theatre. internal lower portion of the device showing the The present invention also contemplates a commeans whereby the same is operated by a motor. bination of visible and audible theatrical and ad- This view includes a diagrammatical showing of vertising features wherein, with a moving picture the sound reproducer and of the electrical con- 5 apparatus having synchronized loud speakers renections for the complete apparatus.

ceiving their sound impulses from the sound track Referring in detail to the drawings, the strucon the film, is combined, at the entrance of the ture viewed externally is seen to comprise a cirtheatre, a series of mechanically advanced still cular, stationary base ll, supported by legs l2, g pictures, representative of the moving pictures upon and above which are rotatably mounted being displayed in the theatre, there being 10- a series of picture panels 13, the upper portions cated, within the hearing of persons observing of said panels being attached in any suitable said representative pictures, a sound reproducer manner to a polygonal platform M. This platwhich simultaneously reproduces from the sound form, in turn, is fastened to an underlying, ro-

track of aforesaid film, the sound which is actatable plate [5, the contour of which is shaped 25 companying the moving picture being displayed to correspond to that of said platform.

within the theatre. When there is a theatrical Said platform forms part of a rotatable frame presentation of advertising matter, said reprel6 (see Fig. 2) comprising an outer tube or sleeve sentative pictures will set forth portions of the I! which has externally attached to its upper end advertising being presented within the theatre a collar l8 to the lower side of which is secured 30 and will also in the proper sequence make refaforesaid plate l5, said plate having a central erences to the personnel and firm names of the opening to receive said sleeve. Near the lower parties sponsoring such advertising. end of said sleeve is secured thereto a peripheral- In view of the fact the showing of coming ly grooved collar or disk 20. A plurality of stay events and theatre advertising alternate with rods 2| unite the parts l5 and 20 to complete the 35 the, principal picture program, pictures relating frame l6.

1 to motion picture stars and the production in Said frame I6 is mounted upon an upstanding which they are castcan be displayed on one panel tubular shaft 22 which, in turn, is supported for a of the machine, those cast in events now showreverse rotation upon a stationary stub shaft 23 4O ing in another panel and another polygonal which upstands from the base H. Ball bearings rotating portion of the machine may be devoted 24 and 25 are interposed between the tubes 11 entirely to the sponsors doing the time being and 22 and ball bearings 26 and 21 between sleeve advertising, 22 and said shaft 23. The sleeve 22 is rotated by It is therefore one of the principal objects of means of a grooved disk or pulley 30 secured the invention to provide in apparatus of the thereto. Within the lower end of sleeve I1 is 45 above character means whereby any one passing secured a thrust ring 3| which fits loosely around a theatre may be informed of coming events the tube 22. With this thrust ring cooperates a and events playing and listen to audible matter like ring 32 which also fits loosely around the relating to them simultaneously at the time an tube 22, bearing balls 33 being interposed between 50. audience is listening to and viewing correspondthese rings to complete the thrust bearing. The mg matter within the theatre. base end of tube 22 is likewise furnished with 3, Another object of the invention is to provide thrust bearing ring 35, cooperative bearing ring a display machine having a novel means of rotat- 36 and bearing balls 31. This latter bearing ing and providing novel mechanism for rotating structure, together with shaft 23, is supported by 551tn same. the base structure afforded by the upper base tatedin thereverse direction. A unitary means each of'said upperand lower supportsbeing tele- 4Q;

- '5 mwhich, together with the mt0r'55 is supported pp r. an w r suppor a elt h vin an track of a motion picture film Within the sound tion' of. said belt is passed mounting means for being displayed by a moving picture being rotatethereabout, ansouter tubularshaft, means 0 or speakers '17 which are stationed-rearwardly'ot tubular shaft, picture supporting ineansnio'untswitch l8 in order to switch in at desired intervals Shafti having a p y n i a y Secured i. been installed in the lobby or 'foyer ortne' of said tubular shafts in one direction while the and as shown, are formed as polygonal plates desired to have sound accompany the motorhaving upstanding, peripheral flanges 41b" and operated device he will also close's'witch 78 to 10 reversely to the casing 50. To provide the r V mentioned, the driving means shown, by wayof addition to this the business advertising and an idle tension pulley 58 mountedaiupon a bi-V 'Itshouldibe understood that tne'preseritidis- Fig. lare representative. s i

In=theoperation of the device; the-same-ha'ving atiVel-y engages one of said pullys td r tat l other run operatively engages the other of said pulleys to rotate the other tubular shaft in the opposite direction, and means to drive said belt.

3. In an apparatus of the kind described, a base, an upstanding shaft mounted thereon, an inner tubular shaft mounted upon said upstanding shaft to rotate thereabout, an outer tubular shaft mounted upon said inner shaft to rotate thereabout, a portion of said inner shaft projecting above the upper end of said outer shaft and another portion thereof projecting downwardly therebelow, each of said tubular shafts having picture supports mounted upon them, a driven pulley concentrically secured to said downwardly projecting portion of said inner shaft, a driven pulley concentrically secured to said outer tubular shaft in an upwardly spaced relation to the first recited pulley, means to ball-bearingly support said outer tubular shaft on the first recited driven pulley, a driving pulley having a diameter equal approximately to the distance between said driven pulleys, a belt passing over said driving pulley and having an upper run passing around one of said driven pulleys and a lower run passing around the other of said driven pulleys, an idle pulley over which is looped the end portion of said belt which is opposite to said driving pulley, and means to support said idle pulley.

WM. C. HYDE. 

